I stumbled on a testimonial last week for a much loved product that was so effusive in it’s praise it was unnerving. It read: “**this application** is by far the best invoicing and billing application available. Our company would collapse in short order if not for their outstanding service!“ Your company would collapse in short
Author Archive for John
Why Designers need Developers, and vice-versa
I read a biographical interview today on a popular design blog with a Senior User Experience Designer at Google. Google is a pretty big deal, as you know. They reported over $10B in profit last year. The people that work there know what they are doing. So this very well paid, very highly skilled designer
User attention spans are… what were you saying?
User attention is a finite resource. Once it’s used up, if they haven’t found what their looking for, they hit the dreaded “back” button and bounce off the page. You lose a sale. Sad trombone noises sound in your head. Information Architecture is the discipline that critically examines your site/information and organizes it based on
I had a bad experience: The Net
Why are all the government secrets one mouse click away? The world is full of bad User Experience. Here’s an example: In 1995 The Net with Sandra Bullock came to theaters, and offered the general public a fantastic thriller based on the premise that all of our lives are now controlled digitally. People with
Clean, Fresh, and Obvious: Three ways to make your site stand out
I have never met a client that wanted a confusing or ugly website. I only know people who want to be at the top of their industry. I’ve got bad news though: even some of the top people in some of the big industries have bad websites. That’s because money isn’t what makes a good
Skyhook and SkillsUSA
I’ve written a few articles now about design and user experience, and relating to users to push your product. Today, I just want to talk briefly about a really cool program that we were able to support recently, called SkillsUSA. As they put it: SkillsUSA is a partnership of students, teachers and industry working together

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